I think many of you would immediately think internet content is much bigger taking into consideration that it has been around far longer than mobile content. But believe it or not, mobile contents is 5 times larger in revenue than internet content.
I was reading a blog from MobHappy, where Russell Buckley commented on Patrick Parodi's (Chairman of MEF) stat on the worldwide size of both contents :
Worldwide size of mobile content : US$20 billion
Worldwide size of internet content : US$4 billion
I have no idea where those figures were obtained and whether he is refering to all forms of content (ie, including ad-supported content) but it shows the size of the market. It’s mostly ringtones, i reckon. Impressive stat taking into consideration internet content is a whole lot more interesting and better than mobile content but strange enough people would rather spend more money on mobile content.
Its all about user experience and simplicity as its alot more easier to pay on mobile than to pay online. The mobile payment infrastructure based on premium sms is mature and simple thus allowing users the simplicity to make mobile purchase.