Monday, June 24, 2013

7 Dos and Don’ts of Mobile App Marketing [Infographic]

I wanted to share a simple infographic on App Marketing thanks to the guys at Dotcominfoway. They had simplified the 7 Dos and Don'ts on what developers should and should not do on app marketing.

Friday, June 21, 2013

The drop test : iPhone 5 vs Samsung Galaxy S4

Protect Your Bubble, a gadget insurance company has carried out a series of drop tests on the iPhone 5 and the Samsung Galaxy S4 in an attempt to figure out which phone is more durable. Which one you reckon will survive the fall from various heights? Check out the video below for the outcome.

Tuesday, June 11, 2013

iOS 7 - Biggest Revamp done by Apple so far

The new iOS 7 update gives the mobile operating system a radical new look and some first-for-Apple features for iPhone and iPad fans, like quick-access system controls, automatic app updates, and Apple's AirDrop file-sharing system.

The visual overhaul is a clean sweep that changes absolutely everything, from the typography and color schemes to the typical icon and button shape across the entire platform.

Below are some of the notable features added :

  • Control Centre is among the 'hundreds of new features,' providing users with access to Airplane Mode, wi-fi, Bluetooth, screen brightness and more. It's accessible with one upwards swipe from the bottom of the screen.

  • Notification Centre is available from the lock screen to offer users an overview of their alerts. The new Today feature offers a summary of events for the day ahead, such as meetings and so on. 
  • Multitasking is also reportedly improved, with developers able to integrate functionality that offers their creations the ability to run in the background. 

Airdrop is a sharing solution that detects when contacts are close by, allowing the user to select content and make a P2P transfer without network or set-up required. The likelihood is that this is designed to eliminate demand for NFC.

Camera app features filters inspired by Instagram. Users will be able to make real-time photo effects and switch between four camera options with a swipe. 

Photos app features Moments, a function that organises media based on time and location. It comes with iCloud sharing which allows family and friends to share and connect their collections in one place. 

Safari redesign supports full-screen browsing, while iCloud Keychain stores all passwords and credit card details securely across all devices. Parental Controls are enhanced to block access to adult material and other sites. 

Siri has new male and female voices and Twitter search integration, so users can ask what people are saying on the social network. Wikipedia and Bing are also integrated. Integration with Bing is definitely a smack in Google's face. 

Music app comes with iTunes Radio internet steaming service, which features over 200 stations. Available across iPhone, iPad, iPod Touch, Mac, PC and Apple TV. 

  • App Store now comes with more than 900,000 apps and features a new Kids category. 
Developers can immediately access the iOS 7 beta software and SDK via, while iOS 7 will be available as a free update for iPhone 4 and later, iPad 2 and later, iPad mini and iPod touch (fifth generation) this autumn.

For the WWDC keynote video, you can check out the video below :

You can also check out the official iOS 7 promo video below :

Feel free to comment and tell me whether the new features are game changing. Has Apple done enough to stay ahead of the game or they are going to play catch up to Android?