Thursday, November 27, 2008

Make yourself heard with SMS

The Samsung Propel’s primary feature is its slide-out QWERTY keyboard, perfect for avid text messagers, as the commercial shows. Scenes from a day in Ozzy Osbourne’s life are filmed in which Osbourne needs to send a text message in order to be understood. With the tagline, “Make yourself heard,” the ad brings the SMS-centric message home. 

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