Thursday, January 1, 2009

Sex certainly sell

This is the latest bold online campaign from Denmark. It has dozens of topless women parachute jumping out of a plane to form a message in the sky. That message advertises a Siemens washing machine. As a result of the ad, their web traffic had increased tremendously, up from 2,000 to 40,000 visitors per day.

They probably would agree that for them, even if it doesn’t seem remotely relevant to their merchandise, sex certainly DOES indeed sell! Check it out yourself.


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Alvin Foo said...

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