Trends and Opportunities in Mobile and Internet Space in China and Rest of the World
Monday, March 22, 2010
A Hip Palm TV Comercial
The new ad much more closely resemble Apple’s commercials that demonstrate how applications work on the phone, and have the tagline “Life Moves Fast. Don’t Miss a Thing.” In this ad, an actress (Tamara Hope) is able to multi-task by checking email, her calendar and checking out her location on a map as she walks down the street. Music in the background is by rapper Mos Def, whose beats are in rhythm with each touch of the device.