Looking even further ahead, Gartner anticipates that by 2015, context will be as critical to mobile consumer services and relationships as search engines are to the traditional web. Gartner argues that context will provide the key to delivering hyper-personalized experiences across smartphones in the same way search enables web users to organize information and services, adding context will center on observing patterns, particularly location, presence and social interactions.
Gartner also notes that while search is predicated on pulling information from the web, context-enriched services will typically prepopulate or push information to users.
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Mobiles are the future. Its cheaper and more convenient to surf on a mobile. Also the latest phones are as powerful and capable as computers. The website designers and content providers need to tap into this growing market.
What a great resource!
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