
BuzzCity tracks the growth of the network and, by extension, the growth of off-portal mobile internet use on more than 2,000 publisher sites globally.
During Q2, the BuzzCity mobile advertising network delivered 7.5 billion paid advertising banners, a year-over-year increase of nearly 80% across the network. The numbers however represent a decline of 10% compared to the previous quarter. The slump was due to 600 million fewer impressions on the network in BuzzCity’s largest market, Indonesia.
India continued its growth trend, topping 1 billion banners in the last quarter, while the UK climbed four slots to rank fifth. The US ranked third with 487 million paid advertising banners but was down by 8% on the previous quarter.
Fast movers include Saudi Arabia - which experienced 63% growth on the last quarter, jumping ten spots to number nine - and Kenya, which ranked 10th with 15% growth.
No comments:
Post a Comment