Thursday, December 1, 2011

Mobile commerce increases 254% on Black Friday 2011

Mobile commerce is thriving! Record numbers of consumers turned to their smartphones and tablets during this year's Black Friday holiday shopping frenzy, with digital retail services provider GSI Commerce reporting a 254% increase in U.S. mobile sales compared to year-ago totals.

eBay-owned PayPal experienced a 516% year-over-year increase in global mobile payment volume. The number of consumers shopping via PayPal mobile services grew 371% from Black Friday 2010 and jumped 148% compared with the average Friday.

Shoppers in the U.S. purchased more than 2.5 times as many items via eBay Mobile on Black Friday 2011 compared to a year earlier.

Consumers shopped eBay Mobile for shoes, computers, consumer electronics, sporting goods and jewelry. In terms of sold items, shoppers in New York City made the most eBay Mobile purchases, trailed by Houston and Chicago.

If you are retail or online commerce, get into the space NOW where ever you are located. With smartphone adoption at all time high, it will be a disaster if you do not have a mobile commerce strategy in place. 


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