Monday, April 30, 2007
Foreign companies have frequently complained of trademark violation and only recently USA has filed another official complaints to the WTO. China recently has also cracked down on fake brands by closing down business retailers in order to build a better positive image to outsiders. Check out some of the fake "renamed" brands below.
- Japan led the way with almost $20B in annual mobile data revenues. US and China were next with $15.8B and $9.2B respectively.
- China crossed the 400M subscriber market in 2006 and is on its way to cross the 500M mark this year. However, its growth rate was overtaken by India which is experiencing tremendous growth. Its net-adds approached 7M subs/month compared to 6M/month for China (though in March 07, monthly net-adds dipped below 4M probably due to the pressure from the government to prove the reported numbers). India crossed Japan and Russia to stand number 3 behind China and US and is going to get past US in terms of total number of subscribers by 2008.
- China and India represent the biggest opportunities for Infrastructure providers. China has postponed its 3G decision for the umpteenth time and is having technical and political problems to get something in place before the 2008 Olympics. India is going through its 3G spectrum policy but unlike China is likely to resolve the issues in short order. Some of the biggest infrastructure contracts will come from these two countries that are looking to expand coverage.
- Carriers with nationwide 3G networks and good distribution of handsets are seeing uptick in data ARPU. The Japanese and Korean carriers along with operator 3, Verizon, Sprint Nextel are all seeing benefits of rolling out their 3G service. Deployment of 3.5G technologies such as HSDPA and EV-DO Rev A (and B) are also gaining momentum. Networks are getting deployed and market is being seeded with some of the early handsets.
Saturday, April 28, 2007
The phone itself is a small, lightweight slider that will easily fit in your pocket. Nokia has abandoned the Nokia pop-connector in favor of USB for data transfer, which is a real blessing. They’ve also put a small set of near-laptop quality stereo speakers on either side of the case, which makes it easy to listen to music when you’re not using the headset. And, they’ve integrated a standard plug connector into the music controls so you can plug in your own headset.
One of the simplest, and nicest additions to the N95 music experience is that you can now use your own headphones. The controller fob has a standard headphone jack on the one side, allowing you to use either the supplied ear buds, or your own headphones.
Again, compared to prior N-Series phones, the PC experience is vastly improved. The software installation is easy, and near flawless on Windows XP machines.
1. Don’t take vacations. As Trump says, if you have a job that makes you feel as if you need to take vacations, you’re obviously doing the wrong job. I think there’s an adage that perfectly describes this concept: “The man who loves his job never labors.” If you find the perfect job, you won’t really be working, and you won’t have to take vacations. I would like to add on the concept of playing in working. Why just work, work and play like how we used to when we were kids. We never felt tired and bored from playing. We never wanted to stop playing, we just kept going on. There was no vacation, it was joy and fun everyday.
8. Ponder each decision carefully. The only way your going to make bucket loads of money is through a vast number of decisions throughout your career. Donald Trump says that people should “treat each decision like a lover”. He calls the decisions that people can decide upon immediately “love at first sight”. He goes on to say that when you have a meeting to hear different opinions before taking a decision is like asking all your friends what you think of the person you are currently dating. Decision making is a crucial part of making money, and you have to learn how to trust your instincts and your gut, because they are usually always right.
Friday, April 27, 2007
Myspace.cn quietly launched today in the early morning.
The service is well integrated with its US version. When you signup in its Chinese version, your account works in the US version too. That means every new user to Myspace.cn will add one number to Myspace.com. And their two profiles are synchronized. The browsing on myspace.cn is more desirable as its fast as the server is located in China.
Its going to be exciting to see how Myspace.cn will fair in China having been very successful outside China. I m not too optimistic whether MySpace.cn will be successful. They don't seem to have anything special to offer, and they are late to join an already crowded field. Go check it out.
Thursday, April 26, 2007
"The type of content users seek varies greatly, but websites must be positioned in at most the first two pages of results in order to earn users' clicks," iCrossing writes. "In addition, sites must be optimized carefully so they can be captured in a maximum of three keywords. Convenience, ease of use, speed and relevancy are the values that must remain at the forefront of this ongoing effort."
Wednesday, April 25, 2007
I have no idea where those figures were obtained and whether he is refering to all forms of content (ie, including ad-supported content) but it shows the size of the market. It’s mostly ringtones, i reckon. Impressive stat taking into consideration internet content is a whole lot more interesting and better than mobile content but strange enough people would rather spend more money on mobile content.
Its all about user experience and simplicity as its alot more easier to pay on mobile than to pay online. The mobile payment infrastructure based on premium sms is mature and simple thus allowing users the simplicity to make mobile purchase.
Tuesday, April 24, 2007
2. General Electric
4. Coca Cola
5. China Mobile
6. Marlboro W
To view the details of the top 100, please go to Millward Brown.
Monday, April 23, 2007
A comparison was made with Japan: “Japanese Mobile Advertising market: Clearly, Japan has had more experience with Mobile Advertising than rest of the markets. In 2006, the average revenue/user/year stood at around $4. For US, this figure was less than $1.”
¨Messaging – SMS/MMS
¨WAP/XHTML – on-deck/off-deck
¨Search – Mobile, Media, Local
¨Video – Unicast, Multicast
¨Audio – Streaming, Podcast
¨Downloadables – Games, Applications (BREW/JAVA) – Interstitials/In-app
¨Directory Assistance/ Call Inst.
¨Code based – Barcode, QRcode, Images
¨Bluetooth, NFC, WiFi, others
The company said its net profit for the three months ended March 31 was 17.56 billion yuan ($2.28 billion), up from 14.36 billion yuan ($1.8 billion) in the year-earlier period. China Mobile's revenue in the three-month period increased to 77.71 billion yuan ($10.07 billion), from 65.02 billion yuan a year earlier.
The company added 14.89 million subscribers in the first quarter this year, up from the 14.08 million users it added in the fourth quarter of 2006. It added 5.12 million subscribers in March, up from February's addition of 4.91 million subscribers.
First things first, exactly what is guerrilla marketing? The term now covers a plethora of different marketing techniques but I rather like Marketing Terms' (www.marketingterms.com) definition, which says "unconventional marketing intended to get maximum results for minimal resources." Great approach for cash strapped online businesses.
Take the magazine FHM, who projected a 60-foot high image of Gail Porter's backside onto the Houses of Parliament to promote its 1999 poll to find the world's sexiest women. Then there was IBM who employed a graffiti artist to paint pavements and walls in San Francisco and Chicago with the words 'Peace, love and Linux'. The site About.com sent out fake hitchhikers onto Highway 101 in the States to give out promotional masks to any kind driver that stopped to pick them up. These campaigns all focus on creating a buzz around a product or service; it's then passed on by word of mouth as people talk about in pubs.
Here are some great examples that i thought i should post a few of them here. Plain simple but truly eye catching and carries a huge recall factor. If anyone would like to add to the list, please feel free.